France mocked over Facebook name ban

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A topic from Technology: Web

laresTue 14/06/11 22:22

"France has ruled that broadcasters cannot mention Facebook or Twitter on the air, citing a 1992 decree targeting subliminal advertising. Some bloggers argue that the move is indicative of the backwardness of French officials.

Many bloggers in France have joined their counterparts across the Atlantic in decrying and ridiculing the decision by the country's audiovisual authority to ban unnecessary mentioning of the words 'Facebook' and 'Twitter' on French airwaves.

Late last month the Superior Audiovisual Council (CSA) said that television and radio presenters must refrain from mentioning services like Facebook or Twitter by name, unless they are specifically part of the news story.

Evoking a law that is meant to examine subliminal advertising, the CSA said broadcasters should use the generic term "social media" instead of referencing Facebook or Twitter.

For example, a news presenter should say: 'For more on this story, follow FRANCE 24 on the social medias'"

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